Sheet Metal Sub Contractor Upgrades Brand

J.C. Metal Works has changed its name and modernised its brand image to better reflect the company’s size and ambition. The business will now be known as JC Metalworks Ltd. Managing Director Jason Chauhan said, “We knew that many of our customers called us JC and we started with that and developed the new brand identity and renamed the business.”

5th Floor design agency were appointed to design and develop a new corporate identity and to roll it out across all media and communications. Jason Chauhan explained, "The new identity is modern and clean and reflects the service and capability of JC. The corporate logo is based on red and links back to the original logo which served the company well for nearly 25 years.  The new brand communicates everything the business stands for today - accuracy, efficiency and attention to detail no matter the size of the job.”